Zella Ash Boutique business is a family business, founded by Florence Ashman in 2015 with the mission of providing women with comfortable shoes and matching handbags without compromising elegance and quality. The brand is named after the founder’s daughter – Gizella Ashman. The shoe manufacturing aspect of the business is still underway and will be launched towards the end of 2024.

About Us

Zella Ash is a new brand of genuine leather handbags and accessories designed for women who love class, style and most importantly, quality and convenience. The vibrant colours of the bags and the exotic genuine ostrich skin some of the hand bags are made of, brings life to the elegance and exclusiveness women enjoy. Each bag is unique and commands a fashion statement, hence is a necessity for every women’s wardrobe.

The luxurious nature of any Zella Ash handbag, complements any outfit. To ensure that Zella Ash brand is committed to exclusive quality and longevity, the leather used for making the bags are carefully selected and sourced in Italy, Portugal, India and South Africa.

By listening closely to customers to offer them the fashion and comfort they desire, Zella Ash brand commits to classy and convenient designs, impeccable craftsmanship and affordable price which strike a chord with not only a passionate and fashionable clientele but one who believes in Durability and Quality.